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Case study · Demo build / Restaurant template
El Fuego

Built for hungry, not browsing

Demo build: a restaurant site built around hours, menu and ordering

Designed for the three questions every visitor arrives with: are you open, what's good, and how do I order.

View live site
Demo buildNext.jsTailwind CSSTypeScriptVercelTemplate
El Fuego restaurant site shown on laptop and phone
Menu items12
Daily specials7
Ordering channels4
01

The Problem

People land on a restaurant site from their phone with three questions. Are you open? What's good? How do I order?

Most small restaurant sites make that hard. The menu is a PDF. The hours are wrong on a holiday. Last week's special is still up. The order button sits three scrolls down. Every miss sends someone back to the delivery app, where the restaurant pays a commission and competes with everyone nearby.

02

The Approach

Answer all three questions before the first scroll. The hero carries order buttons for pickup and delivery, plus the current pickup wait.

Product call: Ordering goes in the hero. Someone on a restaurant site on their phone is ready to order, not read.

The menu is filterable by category, with Popular, New and Best Value badges, so people find something fast instead of reading every item.

Specials rotate by weekday and today's hours are highlighted automatically, so the site stays current without anyone touching it.

Build call: Specials and hours update themselves by day of week. The easiest content to keep fresh is content nobody has to edit.

Ordering links out to Toast for pickup and DoorDash, Uber Eats and Grubhub for delivery. Restaurants already run on those. A custom checkout would add payment liability and one more system to maintain, with no gain for the customer.

Product call: Link out to the ordering platforms the restaurant already uses. No custom checkout, no payment liability.

Local SEO metadata and a Google Maps embed ship by default, because that's where people find restaurants.

Under the hood, all content comes from one typed source, so a missing price or a broken category fails the build instead of reaching a customer.

03

The Results

This is a demo. The restaurant, reviews and phone number are placeholders. The product thinking is real.

The live site runs the full flow: order buttons up top, filtered menu, today's special, highlighted hours, pickup and delivery links, and the map. It's built to be reused, so the next restaurant starts from a working site, not a blank repo.

Next step for a real client: a simple admin screen so the owner can change a special without a developer.

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